Saturday, November 04, 2006

Worth Watching Press Release

Hey gang:

Here's my first press release for the blog. Let me know what you think.

Warm regards,
Paul


DollarMovieReview.net Launches With Backlog of Dollar Movie Reviews

Cheeky, valuable, interesting, and loaded with links to dollar and first-run theatres and other critics, DollarMovieReview.net is a reliable guide to what’s really worth watching at the nation’s dollar theatres.

SALT LAKE CITY---DollarMovieReview.net… the first website devoted to reviewing movies showing at the nation’s dollar theatres… is now live with a backlog of movie reviews including Talladega Nights, Invincible and How to Eat Fried Worms.

“Dollar Movies reward the patient with a big screen experience for a fraction of what they cost only a few weeks before,” says Paul Jones, the Dollar Movie Reviewer.

Reviews at DollarMovieReview.net are quick-reading, with an easy-to-understand letter grade. DollarMovieReview.net includes links to the nation’s main Dollar Movie chains, along with the major first-run chains. There are also links to other reviewers including Movie Mom, Rotten Tomatoes, and Roger Ebert.

“All these movies have been reviewed before, of course,” says Paul Jones, the Dollar Movie Reviewer. “But DollarMovieReview.net brings a fresh voice, a blogger’s sensibility… and because Dollar Movies are particularly popular with children and families… a family-friendly eye.”

Just because these movies have a second life, doesn’t mean they’re worth watching. “Cheap doesn’t necessarily mean good,” Jones says. “The highest praise you can give a dollar movie is that you’d come again, because your time is more valuable than the dollar. The most disparaging thing you can do at a Dollar Movie is to walk out on a movie. You’re saying it’s not worth your dollar, and worse, it’s not worth your time.”

DollarMovieReview.net’s review criteria is entirely subjective, but there are some hallmarks. “I love movies,” says Jones. “And like any critic I look for movies with artistic merit. But I’m also a father of young children. So I grade these movies on a curve. Elements in movies like sex, violence, profanity and the like (all things that, frankly, didn’t bother me as much when I was still single) don’t fare as well in my reviews. Moreover, kid-friendly movies will get the benefit of a doubt in my reviews; a kind of ‘thanks for trying’ attaboy.”

DollarMovieReview.net believes that it’s possible to make movies that are engaging and entertaining without being course or debasing. “Pixar has done it with every release,” Jones says. “I see part of my job as to encourage better movies.”

“I once heard Gerald Molen talk about his experiences as a Hollywood producer,” says Jones, “and he mentioned that the only R-rated movie he'd produced was Schindler's List (for which he won the Best Picture Academy Award in 1994). Someone piped up and said, what about Rain Man? He said, when he started the movie, it was a PG or PG-13 movie, not an R movie. The director, Barry Levinson, had made choices during the course of the production that turned it into an R movie.”

“I believe Hollywood is capable of producing splendid movies,” says Jones. “But too often the first sensibility of modern Hollywood screenwriters, directors, producers and actors is to make movies that cheapen and degrade. When filmmakers make those kind of choices, DollarMovieReview.net will say so.’

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1 comment:

Anonymous said...

I think that you have done a great job with the press release and your reviews. I certainly take them into consideration when I go to watch a movie.

Betsy